Esports Business Summit Las Vegas is a Win-Win for and the Future of Esports

When it comes to the esports industry, growing is an understatement. Esports is exploding. On track to blow past the billion-dollar threshold next year, esports is more than big business. “Esports is entirely reshaping the attendee experience in ways we never thought possible—it’s reinventing sports and entertainment,” said Esports CEO George Schneider during the Esports Business Summit in Las Vegas.

Schneider and our team were on the road in the place known for traditional gaming. And our time in Las Vegas had nothing to do with blackjack or slot machines. As a sponsor of the Esports Business Summit, joined other movers and shakers from across the vast esports industry for three days of networking to discover ways to continue building the esports momentum.

It was a landmark business event, and a milestone for Schneider took the stage in the opening general session to welcome more than 500 attendees and share highlights from our work with the PGA Tour. “It’s so exciting to find our way through esports …every path leads to the next big opportunity,” said Schneider. “This summer, we changed the game at the Northern Trust PGA Tournament FedEx Cup Playoffs by hosting the first-ever Fortnite Tournament at a PGA Tour event—golfing and gaming is a perfect combination!” 

Beyond the mainstage, Schneider led lively discussions in briefing sessions on Capturing Esports Audiences Through Traditional Sports Experiences, offering a closer look at our work with the PGA Tour and NHL, and exploring the potential for launching esports with other traditional sports tournaments, venues and events.

At Esports Arena Las Vegas—North America’s first dedicated esports facility—Schneider and sponsored two different activations during the Summit. “We bring attendees together to create unforgettable moments at world-class sports and entertainment destinations, and the Esports Arena upped the ante,” said Schneider. “It’s the mecca of esports.”

At the arena, hosted a private business event, and sponsored the inaugural Esports Tempest Awards—North America’s top honors for the brands, teams, leagues, players and businesses revolutionizing the esports industry. Winners of the Esports Tempest Awards were announced live on the Esports Arena stage during an unforgettable awards program and showcased across digital channels to more than 300,000 key esports and marketing executives.

Schneider’s passion for esports and our story reached well beyond Las Vegas, too. Schneider was invited to be a guest on Beasley XP CHECKPOINT RADIO—the only internationally syndicated esports gaming lifestyle radio show. Co-hosted by esports experts Nate Bender and Joe Sloan, Schneider’s segment is part of the weekly two-hour show on esports platform Twitch and broadcast across WBZ-FM/98.5 The Sports Hub in Boston, 97.5 The Fanatic in Philadelphia and 58 other markets on Westwood One in the U.S. and Canada.

“The only way we’re going to fully realize the massive potential of esports is to continue to collaborate,” said Schneider. “It’s thrilling to be part of this dynamic esports community. We’re creating unforgettable moments with esports experiences that bring people together now and for generations to come.”

By: Cathy DeRonne

Check out full recap video Here